© Since — 2019

Munich · Berlin · Rome • —

Selected work ↓

SELENE STUDIO — Industrial and product designer — Munich · Berlin · Rome. Industrial, product and graphic design.

Industrial, product and graphic design.By Diana Zillner — identity, interface, object.

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03 / Selected work

Every project,
start to finish.

17 projects

Connected — Conference Speaker System 01

Connected

A modular speaker system that gives every participant of a hybrid meeting their own sound.

2023
Urban Tide — Modular Urban Furniture 02

Urban Tide

Seating, bicycle and e-scooter parking and a waste bin in one continuous line of bent steel tube.

2026
Selene — Handcrafted Hairpins 03

Selene

My own label: hairpins made by hand, photographed, packaged and brought to a shop.

since 2024
Cyber MOG — Weedy — Universal Agricultural Device 04

Cyber MOG

An autonomous farm vehicle that removes weeds mechanically instead of chemically.

2020–21
Olympia Equestrian Centre — Site map and brochure, Munich-Riem 05

Olympia Equestrian Centre

A site map for a 1972 Olympic venue — and the brochure that grew out of it.

2025
Selene Jewelry — From Sicily to the Dirndl 06

Selene Jewelry

Lace trims brought home from Sicily, turned into a collection of chokers for the Dirndl.

since 2026
Bendy — Coat Hook 07

Bendy

A milled beech hook that is also a shelf, held together by plug connections and precise cuts.

2022
Smart Packaging — Sustainable Ibuprofen Packaging 08

Smart Packaging

Blister strips that snap in half and a box that carries its own leaflet — medication packaging rethought.

2025
Original Crate — Crate of the Future 09

Original Crate

One beverage crate for two bottle sizes — flip it and the inlay reorganises itself.

2021
3D Scan — Diana Temple, Munich Hofgarten 10

3D Scan

I scanned the Munich Hofgarten by drone and set a ring of benches around the Diana Temple — back inside the scan.

2026
UDT — Universal Design Thinking — Unter den Linden 11

UDT

A modular waiting space for a Berlin station, designed around different ages and abilities.

2022
Glass, Light and Water — Kinetic Sculpture 12

Glass, Light and Water

Few elements, one movement — a sculpture built to make motion look effortless.

2020
Hairpiece Cook Book — Agar–Soy Wax Biocomposite 13

Hairpiece Cook Book

A biomaterial developed from scratch, documented as a recipe book, and worn as a hairpiece.

2024/25
Rituals — Safety or Illusion 14

Rituals

A short-term project asking whether our daily rituals give us security or just the feeling of it.

2021/22
Imagining Charms — A charm series for Paolina Roma 15

Imagining Charms

Rome, translated into jewellery — an artichoke, an obelisk, and the city’s everyday symbols.

2025
Wormzzzy — A picture frame with a personality 16

Wormzzzy

Tap it and it reacts. A shy, worm-like frame with a touch strip, a temper and an Arduino inside.

2024/25
Fantasy Farm — Colouring Book for Kids 17

Fantasy Farm

Illustration, editorial design and self-publishing — a whole world drawn in vector line art, published on Amazon.

2026

01 / About

Diana Zillner.

I am an industrial designer from Munich. I graduated in Industrial Design at HTW Berlin in 2023, after four years in Berlin, and I am currently studying for an M.Sc. in Product and Service Design at Sapienza University of Rome.

My work runs across industrial design, product and packaging design, and graphic and editorial design. Most of the projects here started at university, often in a team and often with a company on the other side of the table — Mercedes-Benz, Coca-Cola, Rolls-Royce Power Systems. The rest I started myself, because I wanted to keep making things after my degree.

  • Fantasy Farm

    Self-published colouring book for kids.

  • Olympia Equestrian Centre Munich

    Wayfinding map, brochure and signage.

  • M.Sc. Product and Service Design

    Sapienza University of Rome — Advanced Design Studio, Smart Object, Laboratory of Aesthetics.

  • Selene

    Own label for handcrafted hairpins.

  • B.A. Industrial Design, HTW Berlin

    Bachelor thesis “Connected” with Rolls-Royce Power Systems.

  • PackVision

    German Packaging Institute (dvi) with Coca-Cola.

  • Cyber MOG

    Cooperation project with Mercedes-Benz AG.

  • Berlin

    Studies and first design projects.

02 / Services

What I do.

Five fields, one way of working: research first, then form, then the files someone can actually build from.

Brand Design

Logos and word marks, a colour and type system, and a brand book that says how to use them — concrete enough that someone else can apply it without asking. For a new name, or for one that has grown messy. Often together with the packaging, so the object and the identity come from the same hand.

Industrial & Product Design

Objects from the first research to the production-ready detail: concept, ergonomics, material and colour, 3D modelling, prototypes and technical drawings a manufacturer can quote from. Including the unglamorous part — what it costs to make, and how it comes apart again at the end.

Packaging Design

Structure and graphics in one go: dielines, material choice, how the pack opens and closes, the information the law requires and the shelf presence it does not. Plus the digital layer — a code on the pack and something worth finding behind it.

Graphic & Editorial Design

Wayfinding and signage, brochures, books and reports, information graphics. Laid out as a system rather than page by page, so the hundredth page still works like the first — and handed over finished: ready for print or installation, with nothing left for anyone to patch up afterwards.

Illustration & Craft

Drawn characters and worlds, and vector line art that stays clean from a sticker to a shop window. Whole illustrated books too — from the first sketch through layout and typesetting to the printed copy, including the parts nobody enjoys: bleed, colour proofs, and the file the printer actually wants.

Alongside that, objects made by hand: jewellery, small series and samples that are built rather than rendered — because some things only show themselves once you can turn them over. This is where a product gets a voice instead of a spec sheet, and where a brand gets an image of its own instead of a stock photo.

04 / Process

How I work.

Every project follows the same sequence, which brings content, requirements and execution together.

01

Orientation

Briefing, content, technical and product-specific requirements.

02

Concept

Design direction, variants, and the basis for deciding between them.

03

Design

Finalisation, design system and details, worked through to production.

04

Handover

Ordered files, guidelines and specifications for implementation or manufacturing.

05 / Contact

Tell me what you are
planning.

Scope, goals and constraints are enough to start with. I will come back with questions or the next steps.

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